If you need your business to succeed online, you need a professional, well-thought-out advertising and marketing plan. While Search Engine Optimisation (SEO) can gain significant traffic to your website, this process takes time and most businesses need traffic now!...
If you are managing a Google ads campaign, you are probably no stranger to the complexities and dynamics involved in managing campaigns in Google Ads. To keep up with ever-evolving search engine algorithms, advertising platforms like Google Ads have been trying to...
Are you a business owner looking to upgrade your company’s ecommerce website? If so, then mobile optimization should be at the top of your list for web development and design. With mobile phones now accounting for more than half of the online shopping market, it's...
Looking to get more customers on your ecommerce website? Having a professional e-commerce web design is a great start but you also need to attract traffic to your website. Perhaps you’ve been trying different tactics, but are yet to see the desired results. When it...
What is Google My Business and what does it do for your business Google Business, AKA Google My Business (GMB) is a free tool that allows businesses to manage their online presence across Google, including Search and Maps. By verifying and claiming your business...
Any marketer or website owner running Google Ads knows that a good quality score is essential to having a successful campaign. A quality score is determined by a number of factors, including the relevancy of your ad, the engagement of your ad, and the overall user...
Are you looking for ways to increase sales on your Woocommerce store? If so, then you may want to consider making some of your products featured. What Are Featured Products? Featured products are those that are highlighted on the main page of your store, and they...
Google has updated what they consider to be spam on your Google business profile pages. The new list includes Duplicate photos Duplicate posts Duplicate videos Duplicate logos Google has long been known to penalise websites for having duplicate content. When you post...
Google Analytics is illegal in Austria as it violates GDPR, according to a recent announcement by the Austrian Data Protection Authority. The authority determined that Google's analytics tool violates the GDPR regulations because it does not provide users with enough...
Google has two types of web crawling - one is for discovering new content and one is for refreshing content that has already been published. Google utilises two types of crawling methods when it goes through webpages — one to discover new content and one to refresh...
When it comes to quality leads, there is no such thing as a free lunch. You can't get quality leads without spending money. If you want people to find your business on the Internet, then the best way to do that is through a paid marketing campaign. The fact is that...
If you own a business, then you know just how important it is to have a web presence. You probably even already have a website that promotes your business, but if it was not designed by a professional web designer, then there are likely several things wrong with it....
It may seem obvious but the most important thing your e-commerce website needs to succeed is traffic. You can have the best-looking website, fantastic range of products and the best prices around but if nobody sees your website it may as well not be there. That's not...
Did you know that WordPress plugins are a major vulnerability for your website? In the past year alone, there have been over 3000 vulnerabilities in WordPress plugins. These vulnerabilities can result in lost site data and even having your site hacked. If your site...
What is local SEO? Local search engine optimisation (Seo) is the art of optimising your website and entire Internet presence to rank for local searches on Google. If you have a local business such as an office, shops, restaurants or similar local service you need to...
Have you ever wondered what happens when you type a search query into Google? Have you wondered what factors Google takes into account when deciding to rank your webpage amongst billions of other webpages on the Internet? According to Matt Cutts, a former engineer in...
One of the ads in this video will give your Google account details to scammers. Can you spot which one? Just by looking it is almost impossible to see which Google ad is a phishing scam. That's because it is probably using a legitimate account at has most likely been...
It can be an online catalogue of all your products and services, a brochure for your company that can be easily changed at any time to let people know about your latest deals you are offering. If people want to know what you sell or see examples of what you do, you...
Just Do It! And do it regularly. Search engine optimisation is not a once off event. Google changes to your ranking algorithm approximately 500 times a year, more than once a day. So you need to commit to allocating time for your search engine optimisation. Don't...
How much does it cost to advertise on Google? That is a really good question. Top advertisers on Google are spending $50M every year on Google AdWords, but that doesn’t mean you have to. The truth is, there are several variables that control how much you’ll want and...
WordPress is a fantastic content management system that allows you to easily update your website with almost no technical knowledge. For this reason the majority of websites we develop use WordPress. Another great feature of WordPress is the amount of plug-ins that...
As soon as you have logged in to WordPress, the easiest way to edit your page is to click visit site which is located in the top left-hand side of the admin bar. Just hover your mouse over it your site name and the link will appear, you can also click on your site...
Online Shopping Statistics Thinking of starting your own e-commerce website? There has never been a better time as these statistics show. Eighty-one percent of shoppers research their product online before purchasing. Sixty percent begin their search for their...
Let us assume that you have created a website and are getting visitors. The next thing you need to ask is this: Once you get a visitor's interest, how can you bring them back? Naturally, you do not need every visitor to return, however you do want clients and...
Curious about SEO terms or just looking for Web Marketing Information? Our easy to follow glossary of the main search engine optimisation terms will help you understand the main terms used in website marketing. 301 Redirect-- A method to make one websites reroute the...
How would you like €2500 to help your business sell online? Well the Irish government can supply you with just that. Your Local Enterprise Office are now offering grants of up to €2500 in order to help you sell online. The timing for this could not be better because...
There is no point in developing a website unless visitors can find it. The majority of your traffic is going to be from online search engines like Google and Bing. By creating search engine friendly pages, you will have a better chance of increasing your search...
Yahoo has aspirations to reclaim its former prestigious place in Internet search. In what will be a financial blow for Google, Firefox's default search engine is switching from Data-Mining giant, Google to Yahoo in the United States. "Today, I’m thrilled to announce...
Now you can find out exactly what your favourite celebrities are saying on their social media profiles. This is because Google are now linking to the social media profiles of celebrities in the Google "knowledge panel" We ran a few tests and celebrities to make sure...
Google has officialy released mobile friendly identifications in its search engine results that will notify searchers if a web site is correctly optimised for mobile phones and other devices. According to Google, this is the first step in helping mobile web surfer...
